My job is to make sure we deliver the best possible service to our clients and keep the business growing.
I've been a company director since 2010. Before Axonn, I was the COO of Adfero Ltd.
I picture myself as the father of the company - but I fear I am perceived as its disreputable uncle.
I came up with the name "Axonn" on a train journey in November 2012 - other less successful products of that creative session included "Urch" and "Zilezi".
I studied Politics, Philosophy and Economics at Oxford, and Political Theory at the London School of Economics. But after a few years working in politics I decided it wasn't for me!
The thing I am most proud of at Axonn is how committed to success I know our team is.
I have two sons, Evan and Rory, and I have been married to Katie since 2006.
I've not dried out since moving to Yorkshire in 2007.
I have a strange attraction to derelict machinery and buildings. At lunchtimes I like to wander around forgotten corners of Leeds, while at weekends I like to head off into the Yorkshire countryside.
Our dog, Sparky, is a Podenco Canario - who we rescued as a stray in Murcia.
I am a governor of my kids' primary school - deputy chair of the Finance Committee, no less.
I keep fairly quiet about my musical tastes, because I am faintly embarrassed about being a diehard metaller.
I am writing a novel (watch this space for updates!).
The last three books I read were: